KEYNOTE: Jeff DeGraff



KEYNOTE: Jeff DeGraff
Professor of Management and Organizations, Ross School of Business
University of Michigan

Jeffrey Thomas DeGraff (born 1958) is an American professor, professional speaker, author, and consultant. He is known for his contribution and development work on the Competing Values Framework,[1] a model about understanding how to appreciate conflicting values and integrate them successfully so that an organization is open to collaboration and growth. He is a consultant to executive teams at Fortune 500 companies, assessing the company’s capabilities around innovation and their prospects of growing the business. DeGraff is also a professor at the Ross School of Business at the University of Michigan, where he teaches undergraduate, MBA, and executive MBA classes on innovation, as well as numerous executive education classes on competency and culture development, practices and methods, and leadership.